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Useful tools, tips and strategies to help your business learn, develop and expand.

What is the Opposite of Fear?

When I first asked my son this question, he picked “Courage”, “Strength” and “Determination.”

While these are all correct answers, there is something else that I put at the other end of the spectrum from fear.

In this video, I explain how I have now developed my own thought around this and how that has translated to the one powerful practice I have for myself and recommend to our clients to keep a positive state of mind and pursue peak performance.

This is one of those Mindset Principles that are critical to becoming the kind of business owner that can stimulate exceptional growth in your business.

Most people spend an inordinate amount of time fighting or succumbing to the realities of the present. They battle every day against the immeasurable amount of negativity outside and inside themselves. Unfortunately, they often do this without ever directly facing the realities that these fears and negative talk exist.

Whether it’s about being able to deal with pressure, developing ownership of your confidence or understanding the elements of the iceberg that help form your identity, it’s really important to understand that hard work is not enough and you must work on your “being” and not just your “doing”.

Successful people realise that they are ultimately responsible for creating a positive and driven environment for themselves – an environment where they are creating positive energy and affirmations for their own inner self.

The action I’ve explained in this video is something you can do at the end of each day. It doesn’t take more than 30 seconds but makes a huge difference to how you end the day, and how you start the following day.

This is a condensed version of the longer exercise I explain in my book, SPARKS (see below).

Prefer to read rather than watch and listen? No problem – here’s everything I said in the video as text:

3 Gratitudes Before Bed

Hi, this is Shweta from London Coaching Group what I want to talk about today is something slightly personal. I want to talk about the question that I ask my 10-year-old every night just before he goes to bed. OK. So we have a ritual between mother and son. So I tuck him in give him a nice kiss on the forehead and then I ask him a question. And the question is.

“What are your three gratitudes for today?”

To which he smiles and he gives me his three gratitudes which are different every day. And then he smiles back and looks at me and says “What are your three gratitudes mum for today?” And I’ll obviously share my three gratitudes with him which I absolutely love doing because it helps me think about the whole day and actually the good things that have happened.

But this time last night actually my son asked me saying, “So mum you’ve been doing this and why do you do this? Like, what’s what’s the reason behind it?” And that made me think because I have to explain it to him in very simple terms as to why I’m doing this every night. And I just want to share this with you. Of course, you know you can and you should be doing this. It’s a very powerful thing with your loved ones with your kids and more importantly with yourself.

The Spectrum of Fear

Now the way I explain this to him and again, to myself because I like to keep things really simple, is that actually, this is a spectrum, a line. OK. And I said let’s divide this line in half. This is one side. This is the other side. This is the midpoint.

And on one side of the spectrum is something called fear. And I I asked my son saying “What is the opposite of fear? To which he said, “Courage.” I said, “Yeah. Courage, strength determination. These are all the right things.” But then actually. As far as I’m concerned and I was sharing my philosophy with him I said the way I see the spectrum is that on the other side is something called faith.

Why Faith is the Opposite of Fear

And why faith because. Fear is when your mind is projecting negative outcomes. You’re thinking of all the things which could go wrong, or can happen. Wherein in faith, your mind is projecting positive outcomes. There is no evidence for both the things. It’s just what you decide to project. Now if this is the midpoint. The choice that one needs to make is on which side of the spectrum. One needs to play the game or live life. And the number one thing that I have found for myself and for much for my clients for them to stay in the top state of mind and to project the positive outcomes because it’s weird. You know it’s wherever your mind is projecting it starts attracting more of that. And therefore one needs to be very conscious of that especially as a person who wants to achieve more as a person who wants to build a growing enterprise and add value out there. You have to be really really careful because what you’re focusing on is what you start getting more of. So the number one thing that I’ve found very useful in terms of being on this side of the spectrum is gratitude. It’s remembering.

Now if this is the midpoint, the choice that one needs to make is on which side of the spectrum does one need to play the game or live life.

And the number one thing that I have found for myself and for much for my clients for them to stay in the top state of mind, and to project the positive outcomes… because it’s weird; you know it’s wherever your mind is projecting it starts attracting more of that and one needs to be very conscious of that especially as a person who wants to achieve more as a person who wants to build a growing enterprise and add value out there. You have to be really really careful because what you’re focusing on is what you start getting more of.

The Number One Thing To Stay on the Faith Side

So the number one thing that I’ve found very useful in terms of being on this side of the spectrum is gratitude. It’s remembering that good things are happening and good things will happen. And consciously going through the good things which have happened to you and your life and it’s a simple question doesn’t take more than 30 seconds but makes a huge difference to how you’re ending the day and how you start your next day.

Finally, when I was explaining this to my son, I said right towards the end, on this side (the fear side) life happens to you. But on this side (the faith side) life happens for you. And he said that’s a change of prepositions.

I said yes. But it’s actually a huge change in belief system. And that’s what makes a difference because it all starts from what you believe in.

Order Your Free Copy of SPARKS

The Mindset exercise I’ve described here is a condensed version of a longer exercise that I explain in the first chapter of my book SPARKS. While the book does delve into other Mindset principles, I also give you further pieces on the 6 areas that I help businesses focus on in order to achieve growth sooner rather than later.

Use the button below to grab your free copy of the book – you only need to pay the shipping / handling costs!

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Did You Get My Message In A Bottle?

business-coaching-london-man-island

Do you sometimes feel like you are alone on an island and the only way to communicate is by placing rolled up messages on faded parchment into bottles and throwing them out into the ocean, hoping for a decent response?

When you build your business, it can be really lonely. You have to devote so much of your time, effort and headspace into creating success, that it can sometimes feel like you have forgotten how to interact with other people. Working with team members, communicating with suppliers, talking to customers – these seem to be monumental tasks, but also not the absolutely critical skills to prioritise when you are just trying to keep the right pace in your business.

When you grow to a size where you need to start bringing in the help of team members, it can be frustrating when they are unable to do the work the way you want them to – and it feels easier to just do it yourself. So, to just get on with it – to just keep the business moving – you knuckle down, sweep away the faults of your team environment, and continue on your journey. You haven’t really changed the way you work to adapt to this new business size.

Additionally, at this size, communication with your customers becomes a lot more complicated than when you were just your own little island trying to shout out about your product. Often, you just end up shouting louder to try and be heard by more people, which comes at the expense of the clarity of your message.

While the approach of just working harder at what you’ve always done might keep the business ticking over in the short term, you not only run the risk of burning yourself out, but you may also be missing out on leveraging the power of your team and your market, which holds you back from greater, longer-term, sustainable growth.

If you learn how to build strong and free flowing bridges, you can leverage good communication to ensure your business is a wide-spread and connected archipelago sending out radio signals rather than just your lonely island that’s trying to throw thousands of bottles out into the ocean.

Here are some ideas that have cropped up in recent business coaching sessions that may help you streamline your business’s internal and external communications.

Internal Communication: One Thing You Can Start NOW

A client once said to me: ‘I wish I could grow my business without having to hire anyone’. To them, the idea of finding new employees, providing them with training and managing them as a team sounded exhausting, time-consuming, complicated and entirely unappealing (even with our streamlined 4-hour recruitment process).

Our clients tell us that they hesitate to hire because they do not want to waste time constantly firefighting. They tell us how they wish they could align their team’s focus with their own focus when it comes to business matters – because these are so frequently maligned.

If you have felt the same, know that you are definitely not alone and, fortunately, this usually requires a reasonably easy fix to get a powerful team working well: improve communication.

There is one simple intervention that I think every business owner with a team of more than 2 can do in order to improve internal communication. That is to introduce formal, and well-run periodic team meetings. These should be scheduled, structured and focused meetings that your team know about ahead of time and are prepared for.

This gives them an opportunity to quickly address issues that need to be addressed not only with yourself (so you don’t become a got-a-minute boss) but also with other team members.

Not only that, it also ensures that each week, everyone on your team has some idea of what others on your team are doing – which ensures that everyone has a wider scope for their work and do not get stuck in a demotivating silo-type work environment.

Internal Communication: How to Implement Formal Team Meetings

There are 4 key points to consider when you are arranging your team meetings.

  1. Purpose: Why have you scheduled this meeting? What focus will it take, and what do you want to get out of it? This will help you maximise useful time during the meeting.
  2. Agenda: What do you plan to discuss in the meeting? You might want to tell the team about this ahead of time so that you can get the most out of it and so they can also add items to the agenda if they have things to bring up.
  3. Time: How long is the meeting going to last? Sitting around and having an informal chat is unlikely to help move the business forward. Set a time limit and put a check in place to make sure you stick to it.
  4. Attendees: A huge mistake is including the entire team in every meeting. Think carefully about who is actually needed so you are not wasting the time of employees who could be spending that time on something more useful, maybe. This requires careful consideration because sometimes your team members may not feel like the meeting is relevant, but they will, in fact, benefit from being there. You should make the final decision on this: in the end, it is you and your business that is paying for your employee’s attention and time. Use that resource wisely.

Internal Communication: What Type of Team Meeting Should You Hold?

Not all team meetings are made equal. Different meetings serve different purposes – so think carefully about the format of your meeting and align it with the purpose. The kinds of meetings we suggest to our business coaching clients are:

  1. Daily check-in meetings: These should last between five and ten minutes and should help give managers an overview of immediate actions for the day, and help team members bring up any pressing immediate issues impeding their work.
  2. Weekly meetings: These are tactical meetings that focus on the current operations and allow both team members and managers to highlight priorities, and for you as the leader to ensure that the priorities are still aligned to optimise growth.
  3. Monthly meetings: These should be more strategic than tactical and should focus more on the wider goals and progress metrics. Typically, these meetings will have fewer people and be more targeted to particular teams or departments.
  4. Quarterly meetings: These are most important for taking a giant step outside the business to assess it from afar. These should be in-depth, long meetings where you celebrate wins of the previous quarter, and set the larger, business-wide strategies for the coming quarter. Doing this ensures you align everyone in the business with the longer-term goals so that they remember what their day-to-day operations should be ultimately contributing to.

You must remember that you will be much more able to run a large, powerful business when you have more than just your will-power and expertise alone to pour into it. A good team should mean that you are working with people who are as smart, if not smarter, than you. When you effectively systemise and manage good team meetings, you can leverage that collective intelligence to take your business further than you even imagined it could go.

The frequency and format of your meetings will largely depend on where you are in your business lifecycle and the kind of culture you have fostered. And as you transition from a smaller to a larger business, you will find there is a critical balance to be maintained with regards to how often you should have meetings and how important they are. Where in massive corporations fewer meetings are more productive, in small and medium-sized businesses you may find that more frequent meetings are exactly what your business needs to progress quickly and with precision.

And that’s where having a business coach can be invaluable – I can’t even begin to count the number of times I have helped dramatically improve productivity simply by seeing that the frequency of team meetings wasn’t quite right for where a business was currently at.

External Communication: Your Marketing Message

If you are trying to constantly throw bottles into the ocean hoping that your customers are going to find them, you will struggle to ever achieve the kind of growth that you have the potential to reach.

If you are a bit fuzzy on who you are supposed to be communicating with, or how those people best like to communicate, you are highly likely to send out confused messages to your customers or worse, not reach your customers at all.

Having clarity about who your customers are and what they respond to is the first and most critical step to providing them with relevant and consistent education about how you can help them.

Do you know who your target customer is? Not your target market mind you (target markets don’t work!) – your target customer. Simply saying ‘interior designers in London’ is actually NOT specific enough.

As we regularly tell our clients, marketing is often thought of as 1:many. However, what marketing really is, is 1:1, many times.

Define how you would communicate with one individual customer (your ideal customer) – know that person inside out and know exactly the words you need to say to them – and then replicate this so that you talk to your entire audience in an extremely personal way.

External Communications: Define Your Marketing Avatar

A simple way to determine your target customer is to create a marketing avatar. Our Avatar Creator Toolkit is how we help our clients to do this for themselves (you know your customer best – you are the best one to define the Avatar).

Identifying your marketing avatar is quick and easy, and makes it so much simpler to develop your business’s ongoing communication strategy. It also helps make it clear to your team who your business is selling to and how you are selling to them so everyone is on the same page and is sending out the same message.

As some general rules of thumb, your marketing avatar should:

  1. Like your business.
  2. Be easy to reach out to.
  3. Be receptive to marketing.
  4. Have a relatively short sales cycle.
  5. Buy from you repeatedly.
  6. Be profitable to your business.

Once you have clearly and precisely defined your marketing avatar, you can use this information to write relevant content and decide which communication channels to use.

You should be where your target person is. If they mainly connect with brands on social media, for example, then social media is where your strategies should be focused. If they are the kind who are surprised and delighted by something coming in snail mail, then focus your strategy meetings around how to best leverage a direct mail strategy. If they think a message in a bottle is actually quite exciting, then figure out how to systemise sending out those bottles to them!

By taking this systemised and considered approach, you can stop using a haphazard method of tossing those bottles out and letting the tides hopefully carry your message to them. In doing so, you can drive your business forward more efficiently and effectively.

Business owners who focus on streamlining their internal and external communications are much more likely to find that their team is happy, their growth is consistent, and their customers are satisfied.

You may still wish to retreat to your island from time to time, but as long as you establish a secure network for communication across the other islands – and with the wider world – you can participate in a network of minds, and truly transform your vision of a larger business into your reality.

Need more business communication strategies?

London Business Coaching Strategy SessionA large component of business coaching for London businesses has been to help business owners transform their communication with their teams and with their prospects – marketing and team management are always some of the most useful ways we can help business owners.

If you feel like we may be able to help you streamline your team management or your marketing, book a complimentary strategy session with us and let us dive in and see how we can help you grow.

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Best Business Quotes From Shweta Jhajharia

During a coaching session the other week, one of my clients was happily telling me about all the marketing activities they had executed recently. As they rattled off a whole list of things they were doing, I stopped them for a second and asked, “But do you know which of these activities are working?” “Hmm. I guess I’m not sure,” was their answer.

And they knew immediately that they were making a big mistake…

This is what I said to them, “Whatever you can measure, you can manage and improve.”

This is a critical part of ensuring that your business continues to grow rather than stagnating at a plateau. You should be building some sort of dashboard in your business, where you can carefully measure the most important metrics.

This is not just in your sales and marketing, but you should also be ensuring you have at least a mid-year review of your financials (here’s three key metrics you should look at) and, well, almost every part of your business, really.

In fact, even areas where you cannot have a specific number should still be measured using some form of Key Performance Indicators – such as the 3 KPIs for Managing Directors that I have talked about before.

If you are simply doing things without any kind of measurement, not only will you be uncertain about whether you are growing or not, you will also find it difficult to motivate yourself and your team to stay excited about what you are doing. In the end, the small wins and everyday progress are what motivates people – so there is a double benefit of stimulating growth and encouraging your team to perform better and better.

What are you measuring? And what have you not started measuring that you will start measuring now?

What Are You Measuring?

When you gain a business coach or business mentor, you acquire not only an outside perspective on your business, but also someone who keeps you accountable and helps you identify what you need to focus on in order to grow your business. 

When you book a complimentary strategic review of your business, we’ll help you see just how valuable this can be.

Book a Free Strategic Review

Not too long ago, during a coaching session with Paul Hastings, one of the business owners I work with, we discussed team management. He articulated a learning he had gained from that session about managing the progression of team members that was so compelling, I thought it was worth sharing here:

“Management is not a status, it is an activity. A lot of team members aspire to the status but not the activities of management. During recruitment and promotion exercises, this needs to be explicit.” – Paul Hastings, Director, Reflections.

This is an important reminder for all business owners – when you move your team members up into the higher echelons of your business, what kind of guidance and training are you giving them?

We often talk about when to make new hires, and how to onboard new recruits effectively. However, it’s important that when you are managing your team, and you are upgrading your team, that you are ensuring they are aware of their new responsibilities.

The job description is one of the critical parts of your recruitment process, and if you are hiring for a management position, ensure you make it really clear that this is a job that requires serious work and may be difficult, especially if you were a superstar as an individual performer.

Need help with recruitment?

business consulting servicesRecruitment of good managers, and even executives, can be a nightmarish process that wastes loads of time – and results in hiring someone not right for the job. We, therefore, developed a process that helps to find the best candidates, and only uses 4 hours of your time…

Check Out Our Process

On a coaching call recently, one of my clients seemed a bit puzzled about how to move forward with analysing the numbers in her business.

The source of her confusion was not that she was looking at the wrong figures or had a confusing dashboard or anything like that. It wasn’t even that she was looking at dwindling numbers and wondering how to boost her team’s performance.

In fact, it was that she had started some marketing activities, and all the numbers were in the green. “Everything is going fine, what do I do now?”

It’s a pretty good problem to have isn’t it? The following was something I said to her, which I think is a great reminder for all the business owners who are running successful businesses:

shweta-jhajharia-quotes-overanalyse-failure

“We overanalyse failure, but often forget to analyse our success – the things we want more of.” – Shweta Jhajharia

Many leaders are exceptionally hard on themselves as a way of driving themselves forward. Through the analysis of what went wrong, they seek to ensure past failures do not happen again.

While that is very valid, the best leaders know how to not just assess what went wrong, but also review what went right, and how to replicate their successes over and over again.

It is important to remember this. Give importance to, celebrate, and learn from your successes as much as your failures.

Want to boost your own successes?

Even leaders sometimes need to be reminded to celebrate their wins. Business coaches and business mentors are there to do that and to help analyse those wins in the most useful way.

With a free strategic review, you can find out if your business is one that we can work with to push the boundaries of success.

Book a Free Strategic Session

At the Strategic Growth Intensive in October, one of the areas we discussed in a little more depth was marketing.

And just recently, at one of our complimentary sessions we had to remind a new prospect about one of those really fundamental mindset principles around marketing that helps keep you focused on the right things…

London Coaching Group Best Business Quotes Marketing Is Not About Being Prolific, It's About Being Precise

“Marketing is not about being prolific. It’s about being precise.”

In today’s world of advanced technology and the long, rich history that marketing now has, it gets confusing. You’re assaulted with marketing advice. This technique, that strategy, this system.

It’s tempting to try it all. Everything is important. Anything might get you results.

But when you stretch yourself too thin and attempt to be everywhere at once, the likely result is that you will end up reaching a lot of people, not the right people, and you’ll reach them with a muddled message.

Most likely, you will also end up being unable to measure what you are doing, and then how will you know which technique is actually working?

You should choose a highly targeted niche, focus on finding out everything about your Avatar, and then craft the perfect lead magnets to really speak to the people who are actually going to buy from you.

And then with careful testing and measuring in place, you can refine your marketing approach and choose the channels that actually bring you sales, and not just visitors.

When you focus like this, you can create a marketing strategy that brings you a true flow of inbound leads, which will massively boost your growth without increasing your working hours.

How precise do you get with your marketing? Let us know your own insights in the comments below.

Want to talk to us about marketing?

going-global-live-social-media-masterclassShweta will be giving keynote speeches at the Going Global business show, and we will additionally be hosting a Social Media Masterclass at various times on both days.

Tickets are free, so join us to hear more strategies and talk to us directly.

Come to Going Global

One of my clients at his first business coaching session was resisting when I tried to convince him that he needed a weekly dashboard.

“It’s such a hassle to try and make sure I do that every week – it seems like a waste of my time.”

This was the answer that I gave him:

Shweta Business Quotes - Choose the pain of discipline over the pain of non-performance

“Choose the pain of discipline over the pain of non-performance.”

Sometimes it can seem like a real struggle to wade through the numbers of your business, or do some of those tasks that you know you should do but you don’t really want to do.

It is at those moments that you should remind yourself that these are the tasks that will take your business to that next level. They may not be the most exciting parts of running your business, but they are essential for systemised growth.

Just like training for a sport, it usually requires discipline to truly perform in the big leagues. So get ‘in the zone’ and get disciplined about your business so you can take it to the next grade.

What practices are you disciplined with in your business? Let us know in the comments below.

Every Sportsperson Has A Coach…

Business owners are like athletes: they need strength, practice and discipline! Athletes achieve that with the help of their coach. Would your business benefit from the same with a business coach?

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Business owners often get very excited when the prospect of growth is within reach. That grasp at growth before they have the right systems and team in place, however, can often result in more problems than they were expecting.

It’s important to consider your processes, and today instead of sharing a long article, I want to share with you a thought that we shared on our Instagram account recently:

business-coaching-london-recruitment

Managing a superstar team starts from the very first job ad that you put out. Make sure you have an effective recruitment process in place so that when you do hire someone, they’re the right someone. Because your business is only as good as your team.

And your team is only as good as your leadership skills.

Want To Become A Better Team Leader?

Recruitment of the right person for the job is really only the first stage. Motivating and managing a team of fantastic employees requires another set of skills.

Join the webinar and find out if you could be helping your team work better, faster and smarter.

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Is Next Week Wasting Your Time?

There’s a small mistake you may be making unknowingly, which could be massively impacting your productivity.

This came up in a recent business coaching session when we were discussing how one of my clients goes about delegating tasks to their team members.

This small shift could be saving you days of work with your team members, and could help you spur on even faster growth in your business.

So the first step you have to remember is to make sure you set some sort of clear communication about the timeline of tasks (remember – manage activities, not people) that your team members are executing.

But secondly, and importantly, you must stop thinking about tasks as being done in this week or that week, and start narrowing them down further into days.

Stop waiting for a week when the task may only take a few days. Then you will gain days of work that can be put towards taking your business to new heights.

Prefer to read rather than watch and listen? No problem – here’s everything I said in the video as text:

Hi, this is Shweta from London Coaching Group. As you can see I’m about to leave the office, but I had to capture this learning which got featured in one of the coaching sessions with the client. Now the topic really is that when we are delegating tasks to our team members, one thing that I see very commonly is that business owners don’t allocate or assign a specific timeline to a task.

The Question To Ask When Delegating

So it’s like asking a single simple question: By when do you reckon you will complete this work? So that’s one. But what I really want to focus on today is how the timelines get agreed and the very common phrase, a very very common phrase that I hear from my clients, that I hear them saying to their team members and vice versa, is “next week”.

What I mean by that is, yup Shweta we’ll do it by next week. Yup, my team member, can you come back to me by next week? The team members say yeah I’ll come back to you by next week or I’ll finish it by next week. This whole “next week” phenomenon, if you think about it, there are 52 weeks in a full year. By the time you say next week, roughly 2 percent of the time is gone and how many times do you say this in your business?

Let’s sit down next week, let’s do this next week. All this, when it gets accumulated, a lot of time gets spent and wasted and the most important thing is that it generally doesn’t take a one full week to complete the work. It happens in a certain number of hours.

Team Management: Think in Days Not Weeks

So what I’m really trying to explain here is that when you are next time allocating or assigning some task to your team member, try to think in terms of days and not weeks. Try to say OK and give them a choice. Do you reckon you can give it to me tomorrow or day after? And they might say day after – perfect! That’s good. We’ve just saved three to five days for ourselves and for our business.

So again start thinking in terms of days and not weeks when you are delegating tasks to your team members and to yourself.

Ready to start climbing to those new heights?

London Business Coaching Strategy SessionI’ve developed a six essential elements that I have found most businesses need to focus on to start growing exponentially.

At the web event, I delve more deeply into one of these six areas and show you the benefits of business coaching through solid, proven strategies that we know have worked for hundreds of businesses.

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The Lesson from Tongues in Tennis

You may be wondering what on earth tongues and tennis have to do with business coaching. One of the big differences between business coaching and business consulting can be that business coaches will teach business owners the how and why of important business actions and concepts – so that you can make the right decisions – whereas a business consultant often will just lay out the work that needs to be done.

One of the snippets of teaching I recently delivered involved an anecdote about tennis players Andre Agassi and Boris Becker…

You see, earlier this year, Agassi told the press about a bizarre-yet- crucial observation that had enabled him to defeat Becker (whom he had lost against in all three of their previous matches) from 1990 onwards. He had spotted that Becker’s tongue gave the player’s game away every time.

Whenever Becker was about to serve, he would unconsciously poke out his tongue as he tossed the ball into the air. Agassi had realised that every time Becker’s tongue went to the left side of his mouth, he would serve the ball wide; if it stayed in the middle, he would keep the ball in the central parts of the court. This subtle tick meant that Agassi was able to adapt his game accordingly and stay one step ahead of his rival in crucial moments. However, he had to also keep a fine balance so that Becker didn’t cotton on to his discovery! In the next 11 games, Becker achieved just one victory – with Agassi taking the glory for the other 10.

So what on earth has this got to do with business? Well, there are two major learnings to be had from Agassi’s revelation.

Lesson 1: Who is Helping Watch Your Plays?

Agassi learned about the tick that was the source of Becker’s downfall by carefully analysing Becker’s game and realising that this was a chink in his armour. Really, Becker’s coach should have been watching Becker’s game and identified this as a flaw in his game.

As a business owner, you could be Becker, and Agassi could potentially be your competitors. So who is helping you make sure that you aren’t giving away your next move? Who is checking your business for the holes where you could trip up, or the gaps where you are missing an opportunity to hit that metaphorical ball in the right direction?

Lesson 2: Are You Watching Your Competitors Closely Enough?

On the flipside, you should be keeping a close watch on your competition, so that you can match their moves and stay one step ahead at all times.

In my business coaching, I am frequently reminding clients that it is not enough to focus just on what they are doing as a company – they need to be acutely aware of what other businesses are doing, and keep on top of what the market is responding to. This is crucial to achieving growth and winning market share.

By sussing out the ‘Beckers’ of business, and identifying their weak points, you could develop growth strategies that are as strong, forward-thinking and undefeatable as Agassi.

Are you on top form in your game?

London Business Coaching Strategy SessionSo many London business mentors and coaches are talking about how they can help you play a better game in business – the metaphor is definitely apt.

Book a free strategic review with us and find out how we can help be that real ‘coach’ in your business, and help you train to be harder, better, faster and stronger!

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